On Pumpkin Beers
The pumpkin beer is a strange, strange thing. Either people crave it, always in-search of the perfect pumpkin beer, or they hate them, preferring to drink a Märzen or even stouts and porters during autumn months. I used to belong to the former group. I don’t know that I ever loved pumpkin ales, but I was certainly always on the lookout for the perfect one.
There have been a few pumpkin ales that have satisfied my needs over the years. Schlafly’s Pumpkin Ale tastes and looks like it is boozier than it really is. There’s not a load of heat, but it has the thin, alcohol-y feel and almost no head of a high ABV brew. The Dogfish Head Punkin is another I’ve enjoyed. This is a malty take on the fall classic. Finally, Southern Tier’s Pumpking is the bready, vanilla-dominated version many a beer geek crave.
Interestingly, for me, all three of these beers feature more of a pumpkin flavor than a cinna-nutmeg bomb that tastes like pumpkin pie in a glass. The spices are typically too heavy in pumpkin ales, making them just another failed homebrew experiment with spice[1]. I like that these three beers generally steer away from spice and actually showcase the pumpkin.
That said, even the pumpkin ales I’ve liked eventually grow old[2]. After a while, I feel like I’m drinking vegetables. In fact, I had sworn off this season’s offerings in favor of other autumnal beers. Bottles of liquid pumpkin pie or vegetable just don’t do it for me[3].
Now, there was once a completely different pumpkin ale that got me thinking there could be potential for the style. Of course, it’s the highest rated pumpkin ale on RateBeer and it happens to come from one of my favorite breweries, Jolly Pumpkin. JP’s La Parcela didn’t blow me away, but it did help me question what could be done with a pumpkin ale under the correct brewer-ship. The idea of a pumpkin beer that is a bit sour and features other flavors outside of nutmeg and cinnamon really intrigued me. However, this was not a fantastic beer for me.
So, the search continued…
And like I said, I thought I had sworn off pumpkin ales. That’s when New Belgium’s Kick hit the store shelves. Kick was the new sour pumpkin ale put out on NB’s Lips of Faith Series…
Lips of Faith is one of the better brands of beers put out by a large craft brewer. Like Boulevard, New Belgium uses less-challenging flagship beers to fund forays into Belgian-styles or even Belgo-American fusions[4]. I am a huge fan of the series. Although I don’t like a ton of NB beers, Lips of Faith brews are always interesting and often quite good. You know what I think of La Folie and that’s just the beginning as far as this series is concerned.
Kick is actually a collaboration with Seattle’s Elysian Brewery. Elysian[5] brought the pumpkin and New Belgium brought the sour in the form of cranberry[6]. The result is a pleasantly subtle experience with just a touch of tartness. I get more cranberry from this beer than I get pumpkin. In fact, this beer is subtle in every aspect, but the tartness is its clear strength.
So, the pumpkin beer I’ve now decided is okay to drink is the one that doesn’t really taste that much like pumpkin. What’s the point? Why drink a pumpkin beer that doesn’t really taste of gourd? Well, maybe I don’t actually like pumpkin beers.
And what does pumpkin add to a beer? Sweetness? Mostly, I think it has to do with the incessant spicing home brewers do to their beers[7]. The pumpkin ale is an opportunity to spice your beer like a pumpkin pie. For my money, the addition of chocolate[8] (La Parcela) or cranberry (Kick) is far more interesting than anything associated with pumpkin pie.
This brings up another point that’s been alluded to in describing Kick: subtlety. I want to give this topic its due, but I would be remiss not putting the idea out there that subtlety is maybe just a nice way of saying “flavorless” or “bland.” I don’t think that’s the case with Kick, but it’s a topic to discuss down the road.
Anyway, my search for the great pumpkin ale has ended with Kick. It’s not exactly where I thought I’d end or the beer others would suspect, but it’s a nice fall beer nonetheless.
Notes:
1What is it with home brewers and spices? They skimp on hops, but spice the hell out of every pumpkin or winter warmer they brew. And since most craft brewers started out as home brewers, this despicable practice carries on.
2Sometimes quite literally. I bought two sixers one year of Schlafly’s version and quickly wished I hadn’t. I think I actually tossed a couple of bottles and used a couple more for pumpkin beer bread.
3Apparently, they do it for some. The displays this year for Schlafly’s Pumpkin ale are huge and the biggest event at Flat Branch (brewpub here in Columbia) is the pumpkin beer release.
4Some breweries don’t go Belgo-American and typically brew big, extreme beers on the flagship’s profit margins.
5Elysian and I have quite a history. I was once in a bind in Seattle (long story). A friend took me to Elysian to sort things out. That day, I discovered that beers could feature citrus flavors without a lime jammed down their necks. That was like 14 years ago(!).
6This is where I imagine the Wonder Twins go into brewing and take the form of their most important ingredients. “Form of two-row!” “Form of Centennial!”
7See. I hate spice in my beer.
8Particularly chocolate from my friend, Alan. He also supplies Northern Brewer with their cocoa nibs.
Top 5 List for September 19, 2011
The last list featured some videos with a few talking points and beer pairings. This post will just feature five videos with which I am currently obsessed. Comment at will. Tell me what I should be drinking. Expect a normal post on Wednesday.
1. A little Bonnie “Prince” Billie gets us started…
Pairs well with Green Flash West Coast IPA.
2. This just sounds like the 90’s – a trend in music I’m enjoying.
Although named after a much heavier band, I’m thinking of trying this with New Belgium’s Clutch, a dark sour ale.
3. “Michael Jackson / One million dollars / You feel me? / Holla”
Something weird to pair with that would be New Belgium’s new sour pumpkin ale, Kick. (I’m sure there will be more on this.)
4. A taste of Velvet Underground?
Dark, rich, much like that Stone 15 – I had another this week and there’s still one in the fridge.
5. Ah, and something new to anticipate.
Founders Canadian Breakfast Stout…if we see any.
Leave Them Wanting More
I was reading this excellent interview with Wild Flag’s Carrie Brownstein and Mary Timony. Many themes arose throughout. There was participation versus passivity, getting back to music, how music changes for us as we get older, etc. The one point that seemed most important to me was leaving your audience wanting more.
Brownstein’s former band, Sleater-Kinney, did that. With their final album, The Woods, S-K destroyed speakers and listener expectations forever. Left in its wake was an excitement for another S-K record that would never come. Despite the crushing blow of their breakup, Sleater-Kinney left on top with fans pining for a reunion a la [enter every 90’s indie band ever].
The idea that grabbed me isn’t just the fact that Sleater-Kinney went out on top. Rather, it’s the value in leaving people wanting more that often gets lost. Sure, we always want more[1], but when that desire is left unfulfilled, the desire grows. Brownstein puts it best in the context of a band’s set:
It’s like when you go to a live show and a band only plays for 45 minutes instead of an hour and a half. You’re sort of annoyed, but at the same time, you were transfixed the whole time, and you weren’t checking your watch after an hour.
I have been a longtime believer in the shorter set list. I prefer bands to play for 45 minutes (openers for 30). It’s better to leave a gig wanting more than to be glad that it’s over. Bands don’t do this enough. Instead, they opt for playing longer sets where the quality starts to take a hit with each progressive song. That or the audience just sort of grows tired. The best sets in my lifetime have been shorter, not longer.
The same goes for albums and discography. An album that never ends starts to get old. I’ll just skip the last track so that I can hear something else[2]. Bands like Wolf Parade or At The Drive-In had short, memorable runs before calling it quits, leaving their fans longing for more. Conversely, the Flaming Lips are starting to enter that realm usually only reserved for the likes of the Rolling Stones or [enter any musician/band from your parent’s generation]. Another band that has played too long is Interpol who should have stopped after the first record. A lot can be said for calling it quits just when your fan base wants more.
This happens in the beer world as well. Of course, breweries don’t go out of business once they’ve reached the pinnacle of success. Instead, they limit our access to prized beers. This has occurred recently with the hype surrounding Stone’s Anniversary Escondidian Black IPA, but there are lots of other examples. Special releases like Stone’s anniversary ales and collaborations generally hard to get but easy to like. Even the super-rare releases like those handed out at one-day events by the likes of Russian River, Three Floyds, Smuttynose, etc. make the beers just that much more wanted. In fact, these beers often fetch huge rewards for their owners on eBay.
The one-off or special releases that are only obtainable at the pub or online can suck some of the fun out of the experience[3]. However, the annual releases of limited release beers tend to pump the fun back into beer geekery much the same way the 45 minute set does. Founders is set to release their Harvest Ale (fresh hops FTW!), Kentucky Bourbon Stout, and hopefully/maybe their Canadian Breakfast Stout. These beers are scarce but so worth the effort, especially for beer-deprived Middle Missouri.
What these beers and bands do by leaving their fans wanting more is increase the desire to experience the unforgettable one more time. It’s win-win, really. Breweries sell more beer, create buzz for other releases. In the case of growler-only releases, they bring more folks to the pub. Bands insure that their catalog will remain vital and provide a steady stream of royalty dollars[4] long after they’ve hung up their guitars or moved on to other, less-profitable projects. Plus, if they ever do reunite, there’s usually a pretty big pay off at the other end.
So, the next time you complain about a band’s 45-minute set or the fact that your beer shop limited its customers to two bottles of that super-great, super-rare brew, be mindful of how much it just makes you want it more. It’s like that kid in high school you wanted to date so badly, but he/she was never that into you. So, you pined after that one person for four years. Hell, you still think about your high school crush to this day. We want what we can’t have, but we have to know a little about it before we want it. This is why we reminisce about our favorite bands in college and spend an entire year talking about Hopslam. We were left wanting more and we’ll continue to want until our needs are met…or we find the next thing.
Notes:
1In fact, I was in the middle of taking up Mike’s idea for a post on collecting when I read the mentioned interview and decided to go in another direction. That post will be finished as well.
2And that’s saying something, because I love the album.
3Excluding those who actually attend these events and do get their mits on these tasty, tasty beers. It’s plenty of fun for them. I won’t begrudge them their enjoyment for prioritizing their beer needs. I know that feeling, but I often indulge my rock show needs more than my rare beer needs.
4Most musicians make way more money from touring or selling their songs to advertisers, but royalties for musicians not dealing with major labels can sometimes be quite valuable.
Wild Flag vs. Escondidian Imperial Black IPA
Sometimes it is hard to find everything in a band or beer that you want. Sometimes a little imbalance accentuates positives, but it also reveals a downfall in design. Balance is nice, but it’s even better when it features superiority in all parts. Supergroups and anniversary ales usually come through with elite components that fill our every need and want.
The supergroup is a unique collection of great musicians from other great bands. Each member of a supergroup was a key piece in other bands. The supergroup is often left to fantasy, but once in a while, they come to fruition.
Wild Flag is a super group for the grrrl set. There are two members of Sleater-Kinney (Carrie Brownstein and Janet Weiss) which provides the band instant credibility. There’s also Mary Timony of Helium and Rebecca Cole of the Minders[1]. Together, these four womyn make a pretty powerful quartet. Fire and brimstone happens when the collective power of this supergroup comes down upon you. Just watch what they’re capable of and you’ll understand…
The beer equivalent of that nastiness above is Stone’s 15th Anniversary Escondidian Imperial Black IPA. It’s dainty Sublimely Self-Righteous’ badass older sister who wears black eyeliner, a mohawk, and a “Show Me Your Riffs” t-shirt. She just kicked your ass and you liked it – not in a creepy way; you were just happy to be a pawn in her riot grrrl plan to rule the neighborhood. Anyway, the beer is loaded with all the components you want from a beer: big hop flavor and aroma, super-roasty malt character, booze, and just the right amount of sweetness not to let the rest get out of hand. It’s a near-perfect beer. And despite the high ABV, it should be consumed yesterday. I feel lucky I bought two[2], but the second won’t last much longer.
And there’s music…
Wild Flag is raucous from the first bombast of “Romance,” a track that makes even romance sound a bit punk. “Something Came Over Me” features the cool tones of Timony, recalling the best guitar rock-era Helium material she used to shell out circa the Beavis and Butt-head 90’s indie[3]. Carrie returns to the mic to bring home the steady “Boom” that features some nice guitar play and the added benefit of Cole on organ.
“Glass Tambourine” again features Timony fronting the band’s version of something Weiss might have played as a Jick with its flourishes of prog rock excellence. “Endless Talk” continues the Brownstein-Timony-Brownstein pattern to the album’s vocal leaders. Brownstein’s turns are a definite nods to her and Weiss’ Sleater-Kinney days, but these songs are more new wave than punk (in a totally cool way).
“Short Version” showcases some of the band’s guitar chops. “Electric Band” is loaded with late-Helium imagery of dragons and rock bands or whatever Timony used to go on about[4]. Still, this band’s superiority to her final Helium efforts is rather apparent on this track. “Future Crimes” drives and actually features a nice bit of urgency for a group of rockers hanging around their 40’s.
The next track, “Racehorse,” is maybe the band’s most conventional rock sound. I imagine the video for this song would feature the band playing their instruments seductively[5] while dressed in horse costumes for a salivating Bob Nastanovich[6]. At the song’s climax, Bob foams at the mouth and has to be carted away by paramedics. The album comes to a close with the Timony-voiced “Black Tiles” with her most mid-90’s Helium-esque delivery yet. This final track ends abruptly, but it does what the last song of an album or show should do: make you want more.
This record and beer demonstrate how overwhelming strength in all areas can make for a pretty fantastic experience when done right. The Escondidian doesn’t back down in flavor components. Each part overwhelms the senses with smile-inducing quality. Wild Flag’s debut does much the same thing with some pretty solid parts of its own. Brownstein and Timony play back and forth perfectly, much like the hops and roasted malt of the Escondidian. They are backed well by Cole on organ and backing vocals. Also bringing it on the backing vocals is maybe the best drummer alive: Janet Weiss. For me, she’s the booze that comes full-force without overtaking the delicious malt and hop characters. Or something like that[7].
I’m for supergroups and superbeers that bring a ton of character but still find a way to balance its best attributes. Both Stone’s 15th Anniversary brew and Wild Flag’s self-titled debut bring this concept home. Now, all I have to do is find a moment when I can sip on one and drop the needle on the other without interruption.
Notes:
1The Minders are associated with the Animal Elephant Six Collective. So, there’s that.
2How could I not buy two at just under $6 a pop? There is no better deal in craft beer.
3I really have no idea what this sentence means. Maybe I was just trying to string some words together in an incoherent rant – a feeble attempt to read like a 90’s ‘zine.
4I wonder if Timony ever had a thing with Jack Black when he was writing all that silly Tenacious D material.
5This is redundant and not because they’re ladies playing guitars. No. It’s redundant because they’re rock stars, rocking balls/ovaries to the wall and all that. That’s sexy no matter what you are. Don’t believe me? Go watch Jon Spencer or Annie Clark or Daniel Johnston…well, maybe not that last one.
6I just read for the second or third time today that one of the leading reasons for the Pavement tour last year was Bob’s horse betting debts. So, this seemed apropos.
7That was maybe stretching it too far.
Top 5 List for September 12, 2011
I feel like this feature has to make it two more weeks for it not to be forced. This is number 3, I believe. Digest what I have to tell you and know that there will be a beer and record review on Wednesday.
1. Anniversaries
Yesterday was the three-year anniversary of our daughter’s birth. That’s right. She was born on September 11th. While not thee September 11th, it’s a pretty important day in our house. Eventually (or now), I will grow tired of every September 11th focusing on patriotism, terrorists, and fireman. For once, I’d like it to be a day my daughter can look at as her own. She’s too young to realize what a big deal everyone makes over this day. I have chosen to move on and remember this day for the life it has wrought instead of the death. Also, the Stone 15th Anniversary Escondidian Imperial Black IPA was pretty great and will be featured in Wednesday’s post.
2. The Womyn of Merge
Also featured in Wednesday’s post will be Wild Flag, but I’ve said too much already…I recently acquired albums by Eleanor Friedberger and Wye Oak. These were nice gets as both albums are really powerful and of the highest quality. However, since I was so late to their bandwagon, I’ll just mention them here. The Wild Flag will get a proper review with a beer (see above) on Wednesday.
3. Black Francis
Black Francis is the imperial stout I brewed that’s currently sitting on oak chips, cocoa nibs, and vanilla beans all soaked in bourbon. It tastes pretty awesome at the moment, but I’ll probably leave it in the secondary for a little while longer just to let it acquire as much flavor as possible. The plan is to bottle by October so that I have it ready for the holidays.
4. Seasonal Beers
The stores are loaded with beers meant for fall: pumpkin ales, Oktoberfests, etc. However, I’m more excited for the beers featuring freshly harvested hops that will be slowly released all fall. These beers feature a sharp bitterness that is lost in your average IPA. I’ve grown a little weary of those who go on and on about pumpkin beers and just wait patiently for my fresh-hopped beers to show.
5. OK. I couldn’t resist. Here’s some Wild Flag…
Indonesian Pirates, Hand-Cranked CD Players, and Magical Beer Chillers

Somehow, Carrie the Destroyer was cropped out of her cast picture.
After my lame attempt at filling digital space on Wednesday, I figured that I would go with the suggestion that provided the best chance to write the most epic[1] Building International Coalitions Through Beer and Pavement post ever. Then, I read the suggestions and decided to go with Carrie’s second suggestion anyway:
You are on a cruise ship that gets ambushed by Indonesian pirates. You gave them a watch so they will let you live, but they are going to deposit you on an island with a machete, a hand cranked cd-player and a magic eternally chilly beer cooler that automatically refills when you run out–the only catch is that this magical beer chiller can only replenish the supply of 3 beers. They tell you that you may take only three albums with you. There is a good chance you might be stuck on this island for the rest of eternity. What 3 beers and what 3 albums would you choose to be on the hot, possibly enchanted, uninhabited island with?
I will get to most of the other suggestions eventually, but this is where I’ll begin. That said, expect another top-5 on Monday. Now, on with the exercise…
There are several factors to consider when choosing may three albums. First of all, I’m changing the rules so that it’s not a hand-cranked CD player and is instead a hand-cranked phonograph player. Just because I’m stuck alone on a deserted island doesn’t mean I won’t want to hear the warm crackle of some vinyl. That said, these three records better be so good that I won’t mind hand-cranking for my tunes, severely limiting my dance time.
Another factor to consider is the versatility of the music. My three favorite records might not be good for all occasions. What if I invite over a few head hunters for dinner and want some nice mood music? What if the party gets wild and I need music that we can thrash and dance to while cutting off the heads of our meal? What if we all enter a cannibal-induced coma requiring us to relax a bit? What if I get lucky[2]? I need a soundtrack that meets many needs.
All that is true, but it has to be music with which I’ll never grow tired. We’re talking potentially an eternity. I have to be prepared. So, I picked mainly music from my favorite time period and favorite non-genre: 90’s indie rock.
- Crooked Rain, Crooked Rain by Pavement – I go back and forth whether this is my favorite Pavement album. It does fit the criteria I’ve laid out in that I love this record, it has a song for every situation, and I will never grow tired of it.
- Exile in Guyville by Liz Phair – I, like most men my age, love the idea of Liz Phair on Guyville. We like that she’s adventurous and just looking for a sensitive guy[3] and we think we can save her. Luckily, the reality of Liz Phair isn’t so appealing. Still, this is a great record that is fixed into my eternal top five or ten albums.
- Perfect from Now On by Built to Spill – I will need mood music that will also feed my anger and blood lust[4]. This record can do both and is really good.
Again, this might not be my top-3 albums of all-time[5], but they fit the criteria best. I’m also not trying to over-think this or – as I like to say – out-think the room. The goal was to pick three albums to take with me on a deserted island. Done. Easy. The beer portion of this post won’t be as easy.
The limitations are an unlimited supply of three different beers[6]. I figure one of those beers could be a beer one could drink all day long, a “sessionable” beer, if you will. There should also be a beer that will get me schnockered with just a few sips. I will need more bang for my buck. And when drinking the same thing all day or getting wasted is not my thing, I will need something I will really enjoy drinking.
Then, there’s the issue of style. I tend to prefer American craft styles over all others. So, that eliminates the imports. It’s a tough sacrifice, but I think that I’ll manage. Styles I like are Saisons, imperial stouts, sours, and IPA/DIPA’s. There are other styles I like, but these are the ones I generally reach for. The challenge will be to find three beers that fulfill my four (or five preferred styles).
I think I know what to do…
- Surly Furious – This IPA fulfills many needs. For one, it’s a hefty IPA that makes the DIPA unnecessary. Bitterness and citrus comes in a can, a very useful container on an island.
- Bell’s Expedition Stout – This is a case of me filling a need with a favorite. It’s boozy and sweet and ages well if need be. There was a temptation not to include an imperial stout since deserted islands tend to be tropical[7], but I decided to make sure that this flavor profile was covered.
- New Glarus Belgian Red – I was so going to go with a Saison or some extreme Russian River sour, but I thought about what this sort of beer can do. I decided that I needed a beer that fulfilled the sour/tart flavor profile while possibly providing an alternative that doesn’t taste so much like beer. Plus, this is a relatively hard-to-get beer[8]. Why not insure that I have an endless supply of a rare beer only sold in Wisconsin?
Notes:
1Can I now tell you how much I despise the over/misuse of the word “epic?” I fucking loath the way this word is used in everyday conversation and especially online. Now, I no longer can use the term “epic” to describe a Built to Spill jam or a magnificently huge DIPA. The word has lost all meaning thanks to the improper overuse of the word. Thanks.
2Is it me or did this post just get kinda creepy?
3To fuck. I just went creepy again.
4For wild boar. Nothing creepy. A man has to eat. This all brings new meaning to “I would hurt a fly.”
5However, I suspect all three are in my top-10, if not top-5.
6Can limitations be unlimited?
7Particularly those frequented by Indonesian pirates and their kidnapped victims.
8Although, one is sitting in my cellar at this very moment. It’s a good thing I know people who head to Wisconsin on a fairly regular basis.
Readers’ Choice
I have just run out of time to post anything. So, what I’ll do is post some randomly-selected image and ask my readership to choose my next post. Depending on what you suggest, I will either turn your ideas into multiple posts or somehow work them into one monster post. Just leave some suggestions in the comments and I will do my best to oblige. Oh, and generally stick to topics involving beer and/or indie rock.
(Hopefully, this doesn’t end up as a Freshly Pressed post and I find over a thousand suggestions of what to post.)
Top 5 for September 5, 2011
Happy Labor Day, y’all! I wanted to make a labor-themed list this week, but I wasn’t feeling all that creative. Labor Day and unions will get their due in the list, but there are other things to cover…
1. SM on Fallon
I originally wanted to share this show SM & the Jicks put on at San Francisco’s Amoeba Records, but this two-song set on Fallon was too much to resist. The image of all those kids on stage peeing themselves over the awesomeness in front of them can’t escape my mind. All the live videos of material from this album further confirms that Mirror Traffic is the best I’ve heard this year and I doubt that will change any time soon. (I would have embedded the videos here, but NBC’s and Photobucket’s embedding doesn’t seem to cooperate with WordPress.)
2. Founders 2010 Nemesis
Recently, both Draft Magazine and The Hopry suggested that last year’s Nemesis is ready to come out of the cellar. They were right. Gone is the hoppiness and bite. Present is a smooth, luscious black barley wine, aged to near-perfection. I still have two left that will wit for at least another 6-12 months. It should be interesting to see how this beer matures even more.
3. Reckids
I’ve had an influx of records arriving at my house lately (and still more to come). It seems an order of three albums was lost somewhere and finally arrived this past week. I’ve barely had time to listen to Let’s Wrestle, Boat, and Joan of Arc. The Joan of Arc is pretty wicked, though. Also, I ordered a couple records I missed along the way: Eleanor Friedberger’s new solo effort and Wye Oak’s latest. On top of that, I’ve been listening to a streaming Wild Flag all week. So, there’s music about which to write once I find a moment.
4. Beers
There’s always a constant flow of beer in my life. I recently tried and thoroughly enjoyed Dogfish Head’s Squall, which is a bottle-conditioned version of their 90 Minute IPA. This was the same beer without the bite, quite enjoyable. Also, over the weekend, I had the Schlafly raspberry coffee stout. Meh. Fruit in stouts doesn’t often work for me. In this case, the raspberry overpowered everything. Luckily, I have another to age to see if the raspberry mellows.
5. Ohio State is 1-0.
This is all that matters. The Buckeyes had a long, long off-season as wins were vacated, players suspended, coaches resigned, etc. Now, they’ve finally played a game. It was a 42-0 win over outmatched Akron, but it was a win nonetheless. First-time head coach Luke Fickell starts off undefeated. The defense pitches a shutout (which is a big deal no matter who you’re playing). The quarterbacks looked good. There was a new-found killer instinct lacking in previous teams. They even left at least 10 points on the field, fumbling once inside the 5 and missing a make-able field goal. Now, they welcome a slightly tougher – but still a MAC-rificial lamb – test in Toledo. Hopefully, a week from now, I’m writing that they’re 2-0 and ready for Miami.
Session 55: Label Art
I pay a lot of attention to label art for both beer and records. The album cover is one of the most revered pieces of accidental art/marketing ploys in modern history. However, I don’t know that I’ve ever really written about either all that much. Regardless, for this month’s session, we’re writing about label art. This month’s host is Hop Head Said… Basically, the goal is to choose one’s favorite artwork as depicted on bottles, cans, caps, and coasters.
This was a difficult choice to make. I love so many different craft beer labels. It’s hard just to choose one. I collect Stone bottles as I love the entire approach they have for marketing their beers. It used to be more difficult to accumulate these bottles before they came to Missouri. Now, it’s much, much easier.
I considered Mikkeller and Stillwater. I actually met the guy behind Stillwater’s artwork, tattoo artist Lee Verzosa, and he’s a nice guy. However, I write a lot about these breweries and figured it would be hard just to choose one label that rose above the rest.
Then, I considered the beer label that answered my prayers. It was a Friday after a long week of work. I wanted to sit back with a good beer. In fact, I had recently rediscovered my preference for really hoppy IPA’s. So, I went to the store in search of the hoppiest thing I could find. It so happens that Bell’s Hopslam had recently arrived. It’s label featuring a man being crushed by some giant hops was the sign for which I was looking. The rest is history.
Has there ever been a better image to represent the recent progression to bigger and hoppier beers? The image perfectly encapsulates this trend and matches the name perfectly. The beer itself is much more nuanced than the name Hopslam would suggest, but the image does the trick in warning consumers of the hop bomb within. Here are a couple images I’ve used of the infamous label and caps (which were a new touch this year).
Beirut – The Rip Tide
Listening to a Beirut album is like when I had to take a map quiz in sixth grade. If you didn’t study, you were fucked. If you didn’t read early reviews of the record, you would have no idea from where the band’s sound is coming. The sounds that come from these records are hardly from the States. They are from Eastern Europe, Paris, the Mexican countryside, or wherever Zach Condon finds himself these days. These albums cover the sounds of cultures other than our own without being shitty world music you find in bookstores or hippie joints. A Beirut album is an overseas trip packaged on a vinyl disc.
When Condon travels, he doesn’t buy souvenirs or send postcards. Instead, he collects sounds, plays with local musicians, and brings back new music for Brooklyn hipsters to consume. He doesn’t do it in a National Geographic/misappropriation sort of way. There’s respect for the culture that birthed the music and Condon makes himself a native just long enough to authentically use these sounds.
Of course, all Beirut albums tend to veer toward music with common elements. Horns and strings that soar before rum-pumming along, marching in each locale’s unique gate. So, there are common elements that exist in all these musical influences Condon gathers, but they all combine to make the band’s unique sound.
Enter the bookish The Rip Tide.
And when I say “bookish,” I quite literally mean that the album sleeve is hardcover cloth packaging, much like an actual book. It’s heavy and somewhat thick like a book, but the stories within come on vinyl, not paper.
Those stories all come out with a truly American flare (or United States of Condon?). Left behind is the overwhelming feeling Condon is aping some street musicians as he plays a record that sounds 100% his. This is a pop record sung in an old-timey voice with histrionic horns to lend power. The melodrama is unveiled subtlely, but you catch it and allow the record to let you sit back and enjoy life for a moment.
Of course, it’s over before you know it. As is typical of a Beirut release, there’s very little material there. It seems whatever Condon overindulges in cultural influences, he makes up for it by only recording nine tracks for this LP. Still, this record makes me rather excited to see the band for the first time in October.










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